Welcome to The Snow People - The new sister company to Snow Business
Artificial Snow for Business
Artificial Snow For Home

Hello, we're The Snow People

The new name for Snow Supermarket. We're here to help you recreate the magic of falling snow at home, at school, and through art and craft projects. We use the same theatrical snow you see in films – it never melts! And with our artificial snow, it's easy to transform even the tiniest of nooks into a winter wonderland. One that's just as magical as the movies.

Our Best-Selling Fake Snow

Let's help you set the scene

Snow Parties

Any time of year

Throw a snow party! The winter wonderland decorations in our Kids’ Party Packs and Party Favours are all you need.

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Artificial Ice

Floating ice, crushed ice and more

We've perfected all kinds of artificial ice – crushed, stuff you can spray, icicles. Use it to winter-ize your home and crafts.

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Make a scene
Inspiration
Snow decoration, moodboards & ideas
Discover More
Make a scene
Inspiration
Snow decoration, moodboards & ideas
Discover More
Fake Snow Inspiration
Follow us on
Pinterest
From snow parties to winter craft and DIY ideas
Get Pinning
Follow us on
Pinterest
From snow parties to winter craft and DIY ideas
Get Pinning
The Snow People on Pinterest
  • Create a winter wonderland in your office with our Winter Party Kit. ❄️
Turn office windows into a cheerful snow scene and have some festive fun with impromptu snowball fights!There’s snow much fun to be had.#christmasiscoming🎄 #thesnowpeople #festivecheer #winterparty #snowparty #snowdecoration #winterwonderland #fakesnow #snowdecorations #winterwonderlandparty
  • Nothing beats the magic of Christmas morning; when the children venture downstairs and realise ‘he’s’ been! 🎅🏼 Was it Rudolph’s hoof prints in the garden, footprints from the cheeky little Elf or the snow off Santa’s big boots that gave it away? 👣
Create magically snowy footprints throughout your home and garden with our Festive Footprint Kit. Complete with reusable stencils and biodegradable snow. (Tap to shop!) #thesnowpeople #santafootprints #christmasstencils #christmasevefun #snowmagic #christmasdecor #santamagic #christmaseve #footprints #snowfun #fakesnow
  • ❄️GIVEAWAY❄️ We have teamed up with @littlehappylearners to give 1 lucky snow lover the chance to win 5 pots of Magic Snow ❄️ To win all you have to do is:
1. Go to the original post on @littlehappylearners and like!
2. Make sure you’re following both @thesnowpeople and @littlehappylearners
3. Tag friends that may also want some snow. Each friend tagged is an additional entry.
Good luck! The winner will be announced on Monday 18th November. This competition is in no way affiliated with Instagram ❄️❄️
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#giveaway #itstheweekend #competition #oneluckywinner #snowlover #letitsnow #getreadyforchristmas #christmasprep #christmasdecor #fakesnow
  • We’re loving these handmade Christmas baubles. Thoughtfully-crafted by @sophiavictoriajoy and filled with our best-selling faux snow! 🌨
#thesnowpeople #christmasbaubles #fauxsnow #handmadebaubles #snowbaubles #fakesnow #artificialsnow #displaysnow #handmadechristmas
  • COMPETITION TIME! 🌟 This #FestiveFriday, we're giving away 2 of our Christmas Tree Decorating Kits. They have everything you need to create a stunning, snow-covered tree.TO ENTER: simply like this post and comment with a 🎄! Comp closes 18/11/19, T&Cs: http://bit.ly/FestiveFridayTCs#thesnowpeople #christmascrafts #treedecorating #snowychristmas #treedecorations #fakesnow #artificialsnow #fridaygiveaway #comp #liketowin
  • We’re loving this ‘Snow Town’ play tray created by @littlehappylearners, using our fake snow! ❄️🚗 Head over to @littlehappylearners for more photos and inspiration for keeping little ones entertained.#thesnowpeople #messyplay #fakesnow #snowplay #artificialsnow #welovesnow #playtray #winterplay #snowmuchfun #funwithsnow
  • Turn your home into a winter wonderland with a snow-covered Christmas tree! 🎄 Our Tree Decoration Kit has everything you’ll need to create a beautiful snowy effect.#thesnowpeople #fakesnow #artificialsnow #snowflockedtree #christmassnow #snowflocked #snowychristmastree #fauxsnow #christmastreedecorating
  • This winter-themed play by @childsplay4510 looks like snow much fun! ❄️🐧 Featuring our Indoor Snowballs for Kids and Display Snow. Tap to shop!#thesnowpeople #sensoryplay #winterplay #snowmagic #fakesnow #snowdiy #snowmuchfun #artificialsnow
  • @thesnowpeople

Need inspiration for what to do with fake snow?

We think artificial snow makes great home decor all year ’round and even if it’s not chilly outside, it’s still fun to decorate with snowflakes, icicles and frost. Throw an ice-inspired party for little ones. Or use a shoebox or baking tray - a white enamel one works best - to make a frosty snowscape. Tip in fake snow, add fake snowballs and some arctic animals. Don’t forget to add paw prints!

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